Improve Your SEO With These Best Practices and Expert Resources

Then, once you’ve found a page with lots of outbound links, run Check My Links on that page. Which helped that Tweet get literally 5x more clicks than my average tweets. But part of this Tweet’s success was that it had some interesting stuff in the Tweet itself. That way, people could Retweet it without needing to click over and see the post. If you want to go more advanced with your content optimization, you can use something like Clearscope. Which is why, whenever I mention anything related to press releases, I internal link to that page.

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It’s important to make sure there are no technical faux pas that prevent Google from accessing and understanding your website. When you create a site with Wix, a mobile version of your site will automatically be created for you. You can BHS Links find this version by toggling to the mobile icon in the editor. We recommend reviewing this mobile version to ensure that it looks the way you envisioned and that all site elements are easily findable.

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• This tactic helps website owners improve their user experience by fixing broken links while allowing you to acquire new backlinks.
• But what you may not know is that you can use this same approach with alternate search engines.
• It also customizes its search results analysis, allowing you to exclude irrelevant URLs.
• The first step to SEO is making sure Google can crawl (find) and index (i.e., store your pages in a database) your site.
• For example, “home decor tips” is dominated by listicles; most of them have numbers in titles and/or the main content is structured in ordered lists.
• An SEO technique is considered a white hat if it conforms to the search engines’ guidelines and involves no deception.

By incorporating relevant keywords into the content on your site, you improve your chance of appearing in search results for queries that use those keywords. This can further improve your business’ visibility and attract more customers. The leading search engines, such as Google, Bing, Brave Search and Yahoo! Pages that are linked from other search engine-indexed pages do not need to be submitted because they are found automatically. Follow this on-page SEO checklist to optimize your title, headers, content, URLs, internal links, and more.

Your SEO keywords need to appear in your content – just don’t overdo it or your content will look spammy. SEO refers to search engine optimization, or the process of optimizing a website in order to make it easy to find via search engines like Google. As you add images to your site, make sure that people and search engines can find and understand them.

So whether you’re new to SEO, or a seasoned veteran, I hope you get a lot of value from the techniques in this post. Some content formats are eligible for special types of search results, such as this recipe carousel. If Google finds a lot of images about dogs on a page, it has a very good reason to think that the page is about dogs.

Below that, you can sort SERP links to see how competitors stack up for elements like popular phrases, keywords, common backlinks, and other keywords. For example, Surfer’s Keyword Research tool separates topic ideas into clusters organized by user intent, which you can then load into the AI-driven Content Editor. Here, you can use Surfer AI to drop in an outline, write the article, and optimize the copy. You’ll also see real-time structure ratings, related term suggestions, and content scoring, so you can tinker with on-page SEO strategies as you go. There’s also a nifty outline tab that suggests questions and heading ideas.